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The kids stay home from school with mild symptoms and Marcia quips: “If you have to get sick, sure can’t beat the measles.” McCormick tells NPR that she had measles as a child and it was nothing like the episode. “Having the measles was not a fun thing,” she says. “I remember it spread through my family.”
“As a mother, my daughter was vaccinated,” says McCormick. Lloyd Schwartz, son of late Brady Bunch creator Sherwood Schwartz, says: “Dad would be sorry, because he believed in vaccination, had all of his kids vaccinated.”
In the year the episode came out, six years after the vaccine was developed, there were at least 25,000 measles cases nationwide. Most people fully recovered, but there were 41 deaths and others suffered complications including deafness. Before the vaccine, there were around 500 measles deaths a year. University of California medical history expert Elena Conis tells NPR that the episode is from a very different time.
“In 1969, we had less control over infectious diseases,” she says. “Smallpox was still a reality. There were far more cases of polio. In that context, it made sense to think of measles as a lesser threat.”